Driving Growth with Data, AI & Discipline

Building predictable, scalable Data & AI-powered growth engines.

I’m Sabarinathan Sampath — a senior technology & business leader with 26+ years of experience transforming underperforming units into profit centers, scaling cloud & SaaS ecosystems, and enabling high-performance sales teams across Data, Analytics, AI & Cloud.

Bengaluru, Karnataka, India Deputy VP – Sales Excellence & Enablement, Celebal Technologies B.E. (NIT Trichy) · MBA (Chitkara University)
$100M+ Invoicing enabled across 27+ countries
500+ partners Built high-performing cloud & SaaS ecosystems
200%+ growth Professional Services revenue increase in APAC
Advisory · Sales Excellence · Digital Transformation
Open to Strategic Mandates
Sabarinathan Sampath

Sabarinathan Sampath

Sales Excellence, Board Advisory & GTM Strategy

I help technology businesses design strategy-to-execution engines that make revenue growth predictable, data-driven and globally scalable.

Data, Analytics & AI GTM
Sales Excellence & Enablement
Cloud, SaaS & Cybersecurity
Global Programs at Scale
Harvard Business Review Advisory Council Member
Bringing real-world leadership insights to global management thinking while mentoring emerging leaders.

About Me

From hands-on technology & integration to global cloud, data & AI led transformations, my journey has been about making complexity feel simple — for customers, teams, and partners.

Over the last 26+ years, I’ve led cross-functional teams across India, APAC, Europe and Russia — driving digital transformation, cloud adoption, and data-driven sales excellence for Fortune 500s, telcos, and fast-growing technology companies.

My work sits at the intersection of Data & AI, sales performance, and operational discipline. I build frameworks that align GTM, delivery, and partner ecosystems so that revenue is not just aspirational, but predictable and measurable.

I’ve guided loss-making units to profitability, orchestrated multi-cloud migrations, set up high-impact demand generation & inside sales engines, and collaborated with partners like HP, IBM, Huawei, Accenture and global distributors.

From Cognizant and NHS England to Ingram Micro Cloud, ZNet Technologies and Celebal, I’ve consistently focused on one goal: using data, technology & process discipline to deliver tangible business outcomes.
Experience
26+ Years
Technology, Cloud, Data & GTM Leadership
Current Role
Deputy VP · Celebal Technologies
Sales Excellence & Sales Enablement · Data & AI Solutions
Advisory
HBR Advisory Council
Influencing global management & leadership research
Beyond Work
Endurance Cyclist
Chasing horizons on my road bike · Strava: /athletes/60581831

Experience

A career spanning cloud distribution, telco cloud, SaaS, data & analytics, and enterprise transformation — always anchored in outcomes, governance and scalable execution.

Deputy Vice President

Celebal Technologies Apr 2024 – Present · Bengaluru, India
Head of Sales Excellence & Enablement · Data, Analytics, AI & Cloud
Sales Excellence Data & AI GTM Inside Sales Demand Generation
  • Lead Sales Enablement & Inside Sales to scale Data, Analytics & AI solutions across Fortune 500 clients, leveraging Microsoft, Databricks & AWS ecosystems.
  • Design KPI-driven governance frameworks for regional GMs, improving pipeline visibility, profitability tracking and execution discipline.
  • Set up a high-impact demand generation engine combining digital ABM, field marketing and India-based teams to drive qualified enterprise leads globally.
  • Partner closely with founders and leadership teams to uplift productivity, win-rates and forecast accuracy across the sales organisation.

CEO & Co-Founder

Tacto-Lab LLC Jan 2024 – Apr 2024 · Bengaluru, India
Spatial Computing & Immersive Experiences
AR/VR/MR/XR Product Strategy Enterprise GTM
  • Founded an immersive tech startup focused on human-centric AR/VR/MR/XR solutions for brands and enterprises.
  • Crafted go-to-market strategy for next-gen spatial computing applications, aligning product, design and business value.

Senior VP & COO

ZNet Technologies Nov 2016 – Dec 2023 · India
Cloud Distribution, SaaS & Cybersecurity Transformation
Cloud Distribution SaaS GTM Operations Cybersecurity Services
  • Oversaw cloud distribution & SaaS operations, steering digital transformation, cybersecurity services and cloud migrations for partners and customers.
  • Turned a loss-making business unit into a profit center; achieved ISO 9001 & 27001 certifications and launched a billing platform processing $100M+ invoices annually.
  • Built a 500+ partner ecosystem, contributing to nearly one-third of organizational revenue and enabling scalable cloud/SaaS growth.
  • Supported strategic investment from Rashi Peripherals (multi-billion-dollar IT distributor) to accelerate market reach.

Chief Strategy Officer

Wire19 & Daily Host News Nov 2016 – Dec 2023 · India
Thought Leadership for Hosting & Data Center Ecosystem
Content Strategy CXO Engagement Industry Partnerships
  • Led strategic initiatives to strengthen knowledge sharing within the hosting & data center industry.
  • Developed content strategies and CXO programs that increased user engagement by 40% and expanded audience reach by 25%.

Director – Professional Services

Ingram Micro Cloud Jan 2012 – Sep 2016 · Singapore / APAC
Multi-Region Cloud Programs & Telco Transformation
Multi-Cloud Telco Cloud P&L Ownership Program Leadership
  • Owned full P&L for Professional Services across APAC, Japan & Russia, leading solution architects, PMs, engineers & developers across continents.
  • Executed a top Telco's multi-cloud strategy covering AWS, SoftLayer, VCloud Air, Cisco, Microsoft Azure, IoT and Identity as a Service.
  • Increased Professional Services revenue by 207% YoY while improving utilization and optimizing onshore–offshore models.
  • Recognized with multiple global awards: CEO Global Excellence Award, Non-Sales Award, Extraordinary Results Award.

Earlier Leadership & Technical Roles

Hostopia · NHS England · Cognizant 1998 – 2012 · Global
Enterprise Integration, Hosting Platforms & Critical IT Programs
Enterprise IT SaaS Platforms BI & Data Warehousing
  • Led hosting platform deployments for blue-chip customers including British Telecom, Vodafone, T-Mobile & O2 Telefonica.
  • Managed complex IT projects for NHS England, including disaster recovery, security for 10,000+ staff and the UK’s first electronic pharmacy stock control system.
  • At Cognizant, delivered solutions in data warehousing, business intelligence and platform architecture migration for financial and utilities clients.

Strategic Programs & Initiatives

A sample of initiatives that blend data, cloud, AI, and execution excellence — designed to scale across regions, partners and complex stakeholder landscapes.

Cloud Billing & Monetization Platform

Unified Cloud & SaaS Billing Engine

Architected and launched a billing platform capable of processing $100M+ annual invoices across multiple cloud & SaaS vendors, improving margin visibility and partner experience.

Cloud Marketplaces Billing APIs Data Analytics
Revenue operations at scale
Multi-Cloud Telco Transformation

Telco Multi-Cloud Service Fabric

Led execution of a top Telco’s multi-cloud portfolio, integrating AWS, Azure, SoftLayer & VCloud Air into a unified service experience with IoT and identity services.

AWS & Azure Identity & Access Solution Architecture
From strategy to launch
Sales Excellence & Enablement

Data-Driven Sales Governance Framework

Designed KPI-driven governance models for sales leaders – aligning pipeline health, profitability, utilization and forecast accuracy into a single view of performance.

Sales Analytics GTM Design Operations
Predictable growth motions
Partner & Channel Ecosystem

500+ Partner Cloud Ecosystem

Built a robust partner network, enabling cloud & SaaS adoption through structured enablement, incentives and co-marketing, contributing to one-third of organizational revenue.

Channel GTM Partner Programs Enablement
Ecosystems that scale
Healthcare IT & Security

NHS Enterprise Security & Pharmacy System

Delivered secure IT initiatives for NHS England, including enhanced security for 10,000+ staff and the UK’s first electronic pharmacy stock control system.

Enterprise IT Security & Compliance Healthcare
Mission-critical delivery
Hosting & SaaS Platforms

Global Hosting & eCommerce Platforms

Rolled out high-scale SaaS hosting and e-commerce portals for BT, Vodafone, T-Mobile & O2, integrating provisioning, billing and customer experience layers.

SaaS Platforms Integration eCommerce
Carrier-grade platforms

Skills & Expertise

A blend of technical depth, GTM strategy, and operational rigor — enabling teams to ship faster, sell smarter, and grow predictably.

Technical & Domain

Data & Analytics GTM AI & Cloud Solutions Multi-Cloud Architectures SaaS & Subscription Models Cybersecurity Services Telco Cloud Enterprise Integration Data Warehousing & BI (early career)

Leadership, GTM & Operations

Sales Excellence & Enablement Expert
Program & Portfolio Management Expert
Partner & Channel Strategy Advanced
Data-Driven Governance & KPIs Advanced
People Leadership & Coaching Advanced

Methods, Frameworks & Certifications

ITIL V3 MSP Practitioner PRINCE2 Practitioner Certified Scrum Master (CSM) Program & Portfolio Governance Demand Generation & ABM Inside Sales Playbooks Executive Stakeholder Management

Achievements & Recognition

Recognition across continents for extraordinary results, teamwork, and innovation — while always staying grounded, coachable, and focused on the next horizon.

  • Global Excellence Award, Non-Sales Appreciation Award, Extraordinary Results Award – Ingram Micro Cloud, for driving 200%+ revenue growth and exceptional customer outcomes.
  • European Appreciation Award & Outstanding Teamwork Award across multi-region hosting deployments and complex integrations for telco and enterprise customers.
  • Transformed underperforming business units into profitable, high-growth engines with improved governance, utilization, and data-driven decision making.
  • Established 500+ strong partner ecosystems, co-creating multi-million-dollar deals across cloud, SaaS and cybersecurity portfolios.
  • Contributed thought leadership and advisory insights as a Harvard Business Review Advisory Council Member, shaping future management and leadership content.
“Sabarinathan combines deep technical understanding with commercial sharpness and calm execution. He builds teams that don’t just deliver projects — they deliver predictable, scalable growth. If you want someone who can translate Data & AI strategy into measurable P&L impact, he’s the person you want on your side.”
Leadership Feedback
Across global technology organizations
Reference testimonials available on request

Let’s Build What’s Next

Whether it’s scaling a Data & AI GTM motion, turning around a business unit, or designing governance for predictable growth — I’d be happy to explore it with you.

Location
Bengaluru, Karnataka, India
Off the Clock
Road cyclist, endurance enthusiast.
Follow my rides on Strava

Share a challenge. I’ll respond with possibilities.

Briefly describe your initiative — whether it’s Data & AI, cloud, GTM, or performance governance. I typically respond with a structured perspective and potential next steps.